Finding high-paying clients on LinkedIn is a great option for freelancers and small business owners. Many people struggle to get clients from LinkedIn, and they don’t get any clients because they consider LinkedIn like other platforms, and not a professional connection-building platform. On LinkedIn, if you build connections properly and follow the right strategies to find high-paying clients,
you will be able to get clients who will pay you well. But if you treat it like posting on social media and trying to get clients, you will never get IPN clients. You may get low-paying clients, but you will never get high-paying clients in this way. LinkedIn engagement strategy is a tactic that enables you to connect with premium clients, which is what I will discuss in this article. I am going to share all the tips with you on how you can get these clients on the link.
Why LinkedIn Is the Best Platform to Attract High-Paying Clients
LinkedIn is a professional networking platform where you can connect with high-quality clients because there are a lot of decision makers active here who are also willing to pay you more. LinkedIn is not like other social media platforms, where you will keep posting consistently and sharing valuable things with people, and still, you will get some low-quality clients. Here you will get high-quality clients.
This is what LinkedIn provides you.
- High-quality decision makers. Stay active on LinkedIn.
- You can connect with a startup CEO, and this allows you to work on lead generation and relationship building.
- Warm lead generation means generating leads that actually want to work with you and want to pay you.
Why Most Freelancers Struggle on LinkedIn
Many freelancers fail to get high-paying clients because they post irrelevant posts, their connections are very spammy, they use generic messaging, and they don’t even focus on the basics of the LinkedIn algorithm. But 9.5 percent of freelancers publish their posts according to a focused engagement strategy, and they get high-paying clients.
The Mindset Difference Between Low-Paying and High-Paying Clients
The only main difference between looping and high-banking plants is that low-bank clients always focus on money. They want good quality work. But in terms of money, they look at how much less money they can get for high-quality work. While high-banking lights don’t care about money, they look at the quality of work that is being done and the level of work you do for them; they will pay you for that level.
Understanding How Decision-Makers Use LinkedIn
Decision makers always look for results, and always check
- LinkedIn profile optimization,
- feature work and case studies,
- recommendations, and networks.
Define Your Ideal High-Paying Client on LinkedIn Before You Start
Before starting outreach, you have to identify and create a mindset about which clients you want. If you make efforts without any mindset, all your efforts will fail. You have to create a profile for your high-paying clients on LinkedIn. Focus on industries and services that pay more.
Step 1 — Choose a Profitable, High-Value Industry
I provide you with examples of some industries, so that you can create your own plan for selecting the industry that is best suited for you
Industry average freelancerate, Ideal client type
SaaS startup 100$ to 400$/hr CEOs, Heads
Digital marketing 100$ to 200$/hr small business owners
Step 2 — Identify the Services Clients Pay Premium For
You should always focus on high-value services
- such as marketing campaigns that have measurable returns on investment,
- strategy consulting,
- video editing for production companies.
Step 3 — Define Problems, Goals, and Expectations
Always list down the
- pain points of your clients,
- their business goals,
- desired outcomes.
This will help you effectively engage with your targeted clients.
Optimize Your LinkedIn Profile for Conversions (Not Just Views)
Your profile is a tool of freelance client outreach, so you need to optimize every section of it so that every incoming visitor converts into a lead.
Crafting a Value-Driven Headline
You should always add two things to your profile headline: Target clients and Results, for example. You can write something like I help SaaS CEOs increase their revenue by 30 percent within 90 days. Also, use LinkedIn headline formulas to stand out.
Profile Photo, Banner, and Visual Branding
Profile picture and banner. These should be absolutely out-of-class if you are optimizing your profile to find high-end clients. Tips for the profile picture are that it should be professional and clean. Tips for the banner are that it should be clear and have a clear line written on it that can explain to the reader what this person is doing. For example, you can put a banner above it that says freelance coaching and webinars.
High-Converting “About” Section with Storytelling
You have to write your About section like a story, not like a resume. This means that the reader should know where you started, what you learned, and how you help people. You have to write these three things in a storytelling style in your section. This means that if you are an editor, you can write something like this: I learned editing in 2013, and over the past 10 to 12 years, I have been helping YouTubers to increase their viewership with my editing expertise.
Building a Powerful Featured Section
To make your featured section strong, you must add links to webinars, gas studies, or people posts. The featured section strategy helps you stand out on LinkedIn.
Completing Other Important Sections
You have to complete the important sections of your skills and experience, that too with the right keywords that clients search for on LinkedIn.
How to Get Clients on LinkedIn Without Posting Daily
You don’t need to post on LinkedIn every day, but instead focus on engagement techniques like observing LinkedIn posting habits and commenting on meaningful posts from your ideal clients, and always use the right hashtags whenever you post.
Step 1 — Find Your Ideal Prospects
You have to use the LinkedIn search filter to join groups or find freelancers.
Step 2 — Make Yourself Visible
You have to be visible on LinkedIn at all times, meaning you have to comment and keep posting under whatever people say about your industry-related posts, so that you remain visible on as many links as possible. This way, you will be seen by high-paying clients, and your chances of getting hired in a high-paying job will increase.
Step 3 — Engage with Helpful Comments
Engaging and interacting with people’s posts who are in your industry is very important, but unfortunately, some people just make generic comments and try to engage in a generic way, which doesn’t get them any output.
You always have to avoid giving generic answers, engaging in generic comments in a generic way, and always leave a good and professional comment so that the potential client you want to make yours understands that this person is a professional when they see it. This is called the LinkedIn commenting strategy, which many clients notice.
Step 4 — Connect and Schedule Calls
Always send your personalized connections because such connections are much better, and always, when you send them a connection request, you should attach a message along with it so that they understand in advance why you want to build a connection with them.
For example, you can say, “I love you, SaaS Growth Post, Let’s Connect to Discuss Further.” Once you have made a connection and had some conversations, you should start paying attention to scheduled delivery calls.
Optional Advanced Engagement Strategies
These are some advanced engagement strategies that I am going to share with you, but this is optional. This means that you should never force them to follow you. Rather, it is optional. If you do it, it is best. Even if you earn, there is no problem. Number one is that you should always share free resources with us. Never think about how much you are spending on free resources. Now, you should always try to share valuable resources with people for free. After that, you should give them a consultation.
The consultation that you have to give them, you should also give them a small consultation for free. This means that you can say that you can take a ten-minute consultation from me for absolutely free. Just click on the link given below and book the consultation.
When you do this, people will be more attached and will join your consultation. When people see your consultation, they will. If you join, you will be able to understand their problems, and when you understand their problems, you can convert them into clients during the same consultation, which will be much easier for you.
Proven Ways to Find High-Paying Clients on LinkedIn
You need to work on different strategies so that you can do client acquisition on LinkedIn.
Personalized Cold Outreach
You have to reach out to get clients, but if you reach out to five to seven people instead of 15 to 20 people in bulk, that too with a personalized message, it can be even better for you. Always highlight the results and attach them to the message, and send it to the client. You should never create a template and send it to 20-25 people. Instead, you should write the manual for each one yourself and save yourself from the hassle of copy-paste outreach.
Reconnecting with Previous Clients & Warm Contacts
In terms of finding new clients, you should never miss your old clients, but you should also keep them in touch with you. They may also be ready to pay you more for your updated services. How about you send them an outreach message like this: Brother, my service is running at 50 percent off. If you need my service, then you can buy my service from me.
If you write a message like this, they will see your service because of your 50 percent off. When they see it, they will know that you have updated many things in the service. For example, if you could only design a simple WordPress website earlier, now you can also attach it to the message that I can now also design a Shopify store and an e-commerce website.
Using LinkedIn Jobs as a Client Generator
You should never use the day just for a job search, but you should make it a tool for lead generation and getting high-paying clients. That is, now you can take advantage of it by searching for any keyword related to your industry and see which jobs are high-paying. Build a direct up-correction with the CEO of his company and tell him that you are providing this service.
If you message 10 to 12 people a day, five to seven of them will reply to you. And if you have a conversion rate of five to seven replies, even if you keep it a little, that means you should understand that if you have even one percent chance of getting a client, then you will get a line daily.
From which you can easily charge high because they are the CEOs of the company, so they are more interested in work and not in more money, so they will pay you well.
Leveraging LinkedIn Groups and Communities
You have to keep joining groups and communities on LinkedIn and make yourself as visible as possible in them. How can you find groups by designing engaging posts or engaging with other people’s posts? For example, you can find these groups: LinkedIn groups for freelancers. If you find such a group and join it, it mostly contains freelancers, and there are also clients, so you can get high-paying clients from there.
Getting Referrals Intelligently
You can also get high-paying clients easily through referrals. For this, if you have any client working with you, you have to tell him that you should take my introduction, and if anyone in your surrounding relations, in the business community, or among friends wants to take my services,
then I will give him these services 70 percent, with 30 percent of this. If he comes through you, then you can refer me. If you speak politely, then there is a high chance that he will give you a client through referral.
Create Magnetic Content That Attracts Premium Clients
Content builds your authority and shows people what kind of mindset you have and how professional you are in your work. Therefore, while creating content, you should always keep these things in mind, which I am now going to share with you.
Posting Valuable and Relatable Insights
When you want high-paying clients, you also have to make your content at this level so that big clients can reach you through your current content. For example, if you want to work with a big client, learn about the top-level tips of this industry and share them. Bigger clients will see you on LinkedIn, and when they read your tips, they will definitely work with you.
Sharing Case Studies and Transformation Stories
You should always show tangible results. You should never make it too long. This means that if someone sees your post, they will say that this is a spammer. For example, you can say that you increased client revenue by 30 percent per month. If you design a post like this, it will be easy for the client to believe that you have increased his revenue by 10 percent per month. This will also build trust and will not consider your post as spam.
Repurposing One Idea Into Multiple Posts
If you want to create content and share it with people and get high visibility, then a great and easy solution is to never cover your content in a single post, but rather create three parts of your one ID. For example, if you are posting a video, divide it into three parts so that when a person sees one part of you and they listen to the valuable things, and to listen to the next points, they will see the second post and then the third.
This will lead to audience retention, and the LinkedIn algorithm will understand that your post has to be shown to more people, so that when your content goes in front of a huge number of people, your high-paying clients will easily take you.
Explaining Complex Industry Topics Simply
This is a very pro tip from me, a gift for you, that you should never cover only easy topics of whatever industry you are working in, because everyone covers easy topics, but about its difficult topics, we have to research which are the difficult topics about which there is no content on writing.
You have to provide content on these difficult topics, and that too in a simple way. You have to explain that difficult to difficult and complex topic in a simple tone. I can tell you with a guarantee that this can be one of the best methods for you to get high-paying clients if you are working on this method and write content according to this strategy.
Show Proof of Work to Build Instant Trust
If you want to quickly build people’s trust in you, you should start sharing your work proofs quietly. This will help people build trust in you very quickly.
Sharing Results, Testimonials, and Client Stories
You should always share results, testimonials, and client stories, but you should also include them in your content in the form of visuals and testimonials, which will demonstrate your value. For example, you can write Help CEO Radius Optional Cost 20 percent.
Before/After Examples
Before and after, if you show your clients in this way, you will benefit a lot from it by making a screenshot of one before and one after, because when people see what the status of their business was before your service and what the status is after you have taken the service, there is a much higher chance that you will get high-quality leads easily.
Why Storytelling Increases Conversions
Storytelling style is a very professional and good way to get your post into the hearts of people because people mostly like stories, and if you show or put your information in front of them according to a storyline, they will feel a lot of attachment to you.
But in storytelling, you have to keep not only professionals in mind, but you also have to keep the beginners of the industry in mind, so that when all kinds of people connect with your post,
they can build a relationship with your post through the magic of storytelling that you have done in the post, and start a conversation with you. Sometimes even beginner level can convert into good paying clients if your how-to-sell skill is within your reach.
Build a Unique Personal Brand That Stands Out
Building a unique personal brand can help you get premium clients on LinkedIn, and everyone knows the strategies to build a personal brand, but there are some mistakes that you must avoid if you want to make your personal brand unique and get premium clients from it.
Why Copying Others Destroys Authenticity
So the first mistake is that people copy, meaning they want to create their own identity by copying and pasting other people’s things, which is not a good approach, even on the surface. Personal brand and unique personal brand mean that you create a new personal brand, and personal world means that you create your own brand.
Not by copying and pasting other people’s things and trying to make it unique yourself. And always avoid LinkedIn profile title ideas that are generic. You always have to do manual analysis, do your own research, collect good titles and headlines, and use them on your profile.
Creating Your Own Tone, Message, and Personality
While you are always messaging or making comments, you have to select a tone that shows your personality. This means that if someone reads your comment, they will understand that it is a comment from such and such a person or brand. You have to work hard to manage your tone.
Because creating your own unique tone and then consistently implementing it and keeping your messaging in line with that tone is a very difficult task, because when you see that people are messaging in a different style and there are more replies to their messages and more live comments on their comments, there are high chances that you will change your tone. Therefore, you always have to work hard and manage your own time.e
Positioning Yourself as the Go-To Expert
This is a big factor that makes intermediate people nervous about presenting themselves as experts in their posts, but there is nothing difficult about it. You just have to provide solutions to problems related to your industry, which will automatically show that you are an expert in your field.
Retain High-Paying Clients for Long-Term Success
Retention of high-profile clients is very important for working with them over the long term. I will now share with you some tips that you can follow to work with them successfully for the long term.
Delivering High-Quality Work Consistently
Whether the client is high-bank or low-bank, if you deliver high-quality work, they will be ready to work with you long-term. But if you do not deliver quality work, high-paying clients will never work with you for a long time. They will not work with you even for other projects because high-paying clients always look at quality. They do not care so much about money.
Overdelivering Without Burning Out
Delivering work ahead of time is a great thing, and it makes the client very happy, but for that, it is important that you can also maintain the quality of your work. You always have to create a system so that you can deliver the work ahead of time if possible, while maintaining the quality of the work. This will make the client happy, and there is are chance that he will work with you long term.
Removing Low-Paying or Misaligned Clients
You should always keep low bank lines away from your outreach and lead list so that such clients do not start working with you by mistake, because the problem with low bank lines is that they care too much about money and do not value your work that much.
But even if you do high-quality work for them, they will provide you with less money, which will cause you a lot of frustration. Apart from that, they ask unnecessary questions and harass you in various ways to get you to pay. So, you should never include low-paying clients in your lead list and completely forget about them during the outreach.
Building Systems and Workflows for Smooth Delivery
Sometimes, due to multiple clients coming at once, the workload increases a lot, and it becomes difficult to manage the project because project management is a separate skill, so you always have to use tools. If you do not have the skill of project management, if you have the skill, then utilize it.
Otherwise, you can manage your project using tools so that you complete the work of each client on time and deliver quality work so that every client is happy with you and your workflow is also smooth. You and you do not have any frustration that you have to deliver the work.
Final Tips — How to Get Clients on LinkedIn Without Feeling Salesy
So now that I have shared all the tips with you on how to get high-paying clients from LinkedIn, you never have to be a spammer, but through engagement and networking, you have to get high-quality and high-paying clients from LinkedIn. Now I will tell you some common mistakes and some such things. Which you should avoid so that you can get Premium clients easily.
Common Mistakes Freelancers Must Avoid
So many freelancers make mistakes that cause them to not get high-paying clients, low-paying clients, or even third-class clients. These mistakes are that they post too much and when they do messaging, they mess up everything, meaning their messaging is completely useless, and they ignore LinkedIn’s best practices through which they can get good clients.
Staying Safe and Avoiding “LinkedIn Jail”
Some things can prevent your profile from growing; one of them is that you rely on automation. Automation is a good thing, not a bad thing, but putting all your work on automation and not keeping a check and balance after that is a very bad approach, and such automation can destroy your profile.
It can reduce the wizards of your profile, and while trying, you keep copying and pasting methods. It means you are copying and pasting the same method again, and you always have to learn how to avoid LinkedIn jail.
A Simple 30-Minute Daily Routine to Get Clients Consistently
If you work on a simple 30-minute daily routine, you will consistently get clients and will be able to work with new clients. Number one, you have to check and check your activities and engage with your target clients and comment on five to 10 posts daily, and connect with only one to two people who will choose you as a client by updating them a lot. Connect with them and start a conversation them. If you follow this routine daily, you will be able to close at least 30 to 40 clients every week.