Why Should You Repurpose Old Content Into Fresh LinkedIn Posts?
Repurposing old content into fresh LinkedIn posts is the only and most effective way to grow on LinkedIn, and it’s not difficult at all. Because every day you’re exploring new content ideas, new trending posts, and consuming content, then designing your content and getting it to the right audience is a challenging task. But if you repurpose your old content and upload it, then all the hassle of making contacts, designing it, and getting it to the right audience will be gone. Rather, you just have to post the content and publish the post by adding the right hashtag.
That’s why in this article, I will share with you how to repurpose old content into a fresh LinkedIn post, that too using a very easy and simple method.
Best Ways to Repurpose Old Content Into Fresh LinkedIn Posts
So here are some of the best ways through which you can repurpose your old content into a new fresh post on LinkedIn, because if you don’t know the right methods, you won’t be able to convert old content into new posts properly, which will reduce your reach and will also have a bad effect on your profile and will automatically stop your growth.
Convert Blog Posts Into Short LinkedIn Insights
If you have set up a website or have given some information related to your industry on any third-party website, then you or if you have written a blog post, then how do we convert it into a new post on LinkedIn? I will tell you the procedure. It is very simple. You have to grab any blog post that is old. For example, you have a blog post on How to Create a Stunning WordPress Website to Grab Clients.
So, first of all, you have to generate a good, strong idea for the LinkedIn post. The post will be the same as yours, but the idea has to be unique. It is trending. How to Get More Clients Website.
And after that, you have to collect the main points from your blog post that you think are very valuable and put them in the post. In shape, you have to connect them; you just have to do this, and don’t write too long paragraphs, and describe your entire block post in fewer points. But if you want to send traffic to your website so that people can provide you with your service, you can also do that easily by putting a link in your post in this way.
Turn YouTube Videos Into LinkedIn Carousels
If you don’t have a website and you have created a YouTube channel on which you have posted videos related to your industry, or you don’t have a channel at all, you have simply watched some videos on YouTube that contain a lot of valuable knowledge that you think people can share with you, then how do you convert these videos into LinkedIn posts?
There are some steps for this. The first step is to watch the videos and download the lessons and key points from them. After that, you have to convert them into a slide, which you can easily do with the help of Canva. You have to add some visuals and graphics, etc., so that good engagement comes to it. And all you have to do is post it on LinkedIn. After creating such a post.
Rewrite Old Posts With Updated Data or Learnings
When you start posting a lot on LinkedIn, when you start writing, you have a lot of data, but after a certain time, whatever information you have, whatever data you have collected, is lost for your post, and it becomes very difficult to design a post for you, which is why many people give up posting on LinkedIn.
However, if you republish your old post with some value additions, your work can still go on. Just make sure that the updates you have to add, whatever value you have to add, are in line with the modern era. That is, you should not start telling people about something from the 90s in 2025 or 2,6 and start telling people through your post again. Rather, you can add the new learnings that you have learned, the things that you have not learned, to your old post and republish.
For example,
If you had created a post earlier, Freelancing is a good site for income. Now, when you update it again, you can do it like this. Freelancing helps me earn more than a dollar a month. First three clients and pay me very, very well. You have seen it. This way, you can do it very easily.
Convert Long Articles Into Short Stories
People don’t like to read very long articles, so why not put them in front of professionals on LinkedIn? People don’t have time, and time is money, so to save people’s time, you have to convert all the big articles into short stories using a storytelling technique.
The biggest benefit for you will be that you will get three or four posts out of a single big article. The second benefit is that people connect a lot with stories emotionally, so you will also get better engagement. All you have to do i,s if your article is How to Get Clients from Fiber, then you have to see how much data from this article you can extract,
that much data from one post. After that, you have to have a strong title for each post and try to connect each post with another post, that is, divide it into parts, so that when a post goes viral, it will also drive good engagement for the second and third posts you created from the same article.
Make Quote Posts From Old Content
Sometimes people read quotes when they need some inspiration or when they want to get some motivation. You have to take advantage of this opportunity, and you have to design your own quotes post too. Whether it is your old content on LinkedIn, Facebook, YouTube, website, or any content that is old anywhere, you have to convert it into our post in quotes and repost it on LinkedIn.
This increases engagement because people who see something for motivation and what motivates them automatically like it and share it further. Needless to say, you have to easily convert your old content into quotes in this way. Just like if you have any old content, how to get clients in LinkedIn, then if you want to create a code from it, you can write that the clients satisfy your conversation. Now, if you write something like this and make it a little more engaging, it will also motivate people; they will automatically like, follow, and share your post.
Tools to Repurpose Content Faster
If you do everything manually, repurpose every post, and try to make every old content new again, it will be best for you. But if you don’t have time and you want to repurpose more content in less time for LinkedIn, then I am going to share with you some tools with which you can convert any of your old content into a new LinkedIn post, and those tools are:
- Canva to create slides.
- Notion and OneNote to save content from blogs and videos,
- ChatGPT to save old posts to your own, which allows you to edit your old text posts and convert them into new LinkedIn posts.
- CapCut to edit and repurpose old videos and make them new content for LinkedIn,
- Buffer, which is great for scheduling. If you want to schedule posts on LinkedIn,
If you use these tools, you will be able to do your repurposing work up to 10x, and that too with absolute ease, with no effort.
Examples of Repurposed LinkedIn Posts You Can Create
Now I will give you some examples and share some formats that will work best for you if you want to repurpose your old content and repost it on LinkedIn. These are some examples. You can research it yourself if you want to know more, but I think if you work on these formats, you will be fine.
- Step-by-step tutorials,
- lessons you learned from past projects,
- before and after case studies,
- mistakes you made and how you learned,
- 30-second short videos.
So here are some formats that you can work on if you are having difficulty taking the first step, or you are not sure whether you should repurpose old content and call it title ideas, or what kind of formats you should work on. If you are not sure, you can choose any of the formats given above, or it will be very beneficial for you.
Final Words
In this busy era, when everyone wants to grow in content creation and especially wants to grow their profile on LinkedIn on the basis of content creation, they need to know how to rewrap old content into fresh LinkedIn posts.
This is a must for them because a person plans a lot of content, but at some point, they also get exhausted, and they have to learn how to rewrap their old content, add value to it, and post it on LinkedIn. In this regard, I have shared with you the things that I have noted from my experience, so you can see the method and the results will obviously be seen only when you implement all these steps step by step.
If you are a beginner or have created some of your own content on LinkedIn, but now you want to explore high-engagement post ideas and create content on them, then you must check out this article of mine. In it, I have explained everything about why LinkedIn post ideas matter and 10 high-engagement LinkedIn post ideas that will help you a lot in 2025 and even in the coming years. If you are in a hurry to grow, then you must go and check out this article.